Food Fête casts a wide, but focused, net to attract media attendees, with an eye on quality over quantity. That’s why we only invite editors from influential consumer food and trade publications, freelance writers and bloggers. You might also be surprised to know that not every writer wanting to attend Food Fête gets in.
Previous attendees include top editors from food, women’s and lifestyle media including Martha Stewart Living, O The Oprah Magazine, Every Day with Rachael Ray, Food Network, Food Network Magazine, Food & Wine, AOL Food, TheNibble.com, SELF and Real Simple. The list goes on.
Because interest in gourmet food has crossed the boundaries into the business and lifestyle media, we also invite editors from business publications such as Time, Newsweek, BusinessWeek, Portfolio.com and Fast Company.
And they come.
Who exhibits at Food Fête?
Food Fête hits the mark by presenting the very newest products to the press, so “newness” is our first criteria. Products can range from artisanal foods like chocolate and cheeses, to the specialty sauces, condiments, beverages, snacks and prepared foods that fill the shelves of high-end gourmet retailers.
Food Fête offers three participation levels to accommodate different objectives and budgets:
Exhibitor Level: Exhibitors receive their own tabletop for sampling new products to the media. Three company representatives may attend at this level, which also includes the option of putting one product in the media gift bag at no additional cost. Being an exhibitor anchors you in the room, giving media the best opportunity to seek you out and learn about your products.
Gift Bag Level: Extremely popular among media attendees, the Food Fête gift bag is a great way to ensure editors actually receive your products for further evaluation. Two representatives may also attend Food Fête at this level to network with journalists.
Networking Level: One representative may attend Food Fête to network with journalists. No product sampling or distribution is included at this level.
