Food Fete

About

Food Fête

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Food Fête is an exclusive, intimate event that introduces food PR and marketing professionals to a targeted group of top food writers.

Exhibitors showcase their newest food, beverage and kitchenware products in an intimate, cocktail party setting. In just two to three hours, meaningful conversations naturally unfold. Social media profiles give way to, well, genuine social interactions.

Food Fête’s original mission in 2005 was to become the press event for launching new products to the food media. As 2015 marks our 11th year, we’ve accomplished that and more. Food Fête has evolved into an essential industry touch point where new food products and the food press intersect.

We take that responsibility very seriously.

Jeff Davis

Food Fête’s founder, Jeff Davis, is a former PR guy who spent more than two decades counseling clients at his own PR firm and other top agencies. He knows firsthand the PR challenges facing food brands and their agencies, plus what it takes to shape a story for journalists.

That matters.

Having produced more than 25 Food Fête events since 2005, Jeff has researched thousands of food companies, giving him an expert perspective on the food industry. He finds the very best products that guide changing food trends, a key reason why press keep coming back.

Finally, working with Food Fête delivers a rare, personal experience. Jeff promptly answers your calls, quickly responds to your emails and guides you every step of the way in order to exceed expectations.

That also matters.

 

“Food Fête events offer a fun, cost-effective venue to introduce culinary products and cultivate national media relationships. But remember to come hungry!”

Sunshine Morrison
Radiance Communications

For Exhibitors

Food brands and their agencies participate in Food Fête to discover and create opportunities.

They want to share their newest products with editors they’ve known for years as well as food writers they might only know through emails and phone calls.

The exhibitor experience sets Food Fête apart, starting with our upscale venues and cocktail party vibe. We ditched the 6-foot skirted tables for elegant cocktail rounds to better showcase the products. Our martini and wine bars keep things lively. And in the end, it all comes together to create a casual, fun environment where conversation and interaction flows.

Who attends? We consistently attract food writers and producers from national TV networks, food and lifestyle magazines, websites and blogs including All You, Bon Appetit, The Dr. Oz Show, Epicurious.com, Every Day With Rachael Ray, Food & Wine, Food Network, Food Network Magazine, SELF, Shape and Real Simple.

To be involved in upcoming Food Fête events, click here.  |  To view a list of exhibitors at previous Food Fête events, click here.

 
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 “There has always been a great representation of top tier press. This is the preeminent event for food companies to connect with media movers and shakers.”

Rachel Kay, President
Rachel Kay Public Relations

For Press

For our media guests, Food Fête identifies and presents the newest, trend-setting food products from 20 to 50 makers, including those from artisanal food start-ups as well as familiar national brands.

We recognize that food journalists and bloggers today must do more with less time. So, we streamline what might otherwise be a crammed schedule of dizzying desk side briefings into a concise, comfortable event.

Media depart Food Fête having learned something new and having made connections with product experts who become invaluable sources down the road.

The fact that it’s a lively cocktail party is a bonus.

To request an invitation to attend a Food Fête event, click here.  |  To view a list of exhibitors at previous Food Fête events, click here.

 
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“Food Fête carefully curates its exhibitors and presents a more intimate environment where I can get to know the producer and products.”

C. Curtis Vreeland, President
Vreeland & Associates

2015 Event Schedule

Food Fête Winter
Feb. 24, 2015/NEW YORK CITY

Food Fête Winter is designed for pursuing long-lead spring/early summer editorial opportunities, while jump-starting 2015 media outreach initiatives with the national food press. 20 exhibitor tables available.

Food Fête Spring: Health & Wellness
April 21, 2015/NEW YORK CITY

Open to products with a strong health & wellness appeal, this event targets mid-summer/early fall (long-lead) editorial opportunities. It’s also appropriate for health-specific product categories such as allergen-free and glycemin-friendly foods. 20 exhibitor tables available.

Food Fête Summer
June 16, 2015/NEW YORK CITY

As we did in 2014, our flagship summer event will be held in advance of the specialty food industry’s annual summer trade show in New York.  (Why? We found the media are far more energized and eager to meet with our exhibitors, having not spent the whole day at a trade show). Perfectly suited for the new product launch season, our flagship summer event is also ideal for long-lead print media seeking holiday editorial. 50 exhibitor tables available.

Food Fête Fall
Oct. 27, 2015/NEW YORK CITY

Q4 is a busy time of year for food brands, but that doesn’t mean the PR work stops. Eyes are focused on short-lead opportunities for the year-end holidays including New Years plus pro football’s “Big Game,” and this event hits the mark. It’s also great for chocolate and confection companies pursuing last-minute holiday and Q1 2016 opportunities such as Valentine’s Day. 20 exhibitor tables available.

 

For more detailed event information, click here for our brochure or click here to apply.

“The format is well designed to offer face time with leading consumer lifestyle and food media, and our clients have earned marquee coverage as a result. Jeff also goes above and beyond to make the event a success and continues to be professional, accommodating and a pleasure to work with.”

Duo Public Relations

Blog

Food Fete’s 2015 Event Schedule

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Our 2015 event schedule has been finalized, and can be downloaded here.

For 2015, we’re producing four seasonal events in New York City, very similar to our 2014 schedule:

  • Food Fête Winter, Feb. 24, 2015*
  • Food Fête Spring (Health & Wellness Products), April 21, 2015*
  • Food Fête Summer, June 16, 2015*
  • Food Fête Fall, Oct. 27, 2015*

We’re now accepting exhibitor applications for all of our 2015 events, and invite you to apply online here.

Missing from the 2015 calendar is our annual San Francisco event that takes place each January during the same week as the Winter Fancy Food Show. It was a tough decision, but one based on shifts in the media landscape, exhibitor priorities and a re-allocation of our own resources.

Food Fête Has Moved to Portland

Food Fête has relocated back to Portland, OR, a city we called home about four years ago.

What brings me back is not only a love for this city, but I’m also launching a new venture later this fall, and Portland is the ideal city in which to do it.

Our Food Fête events will continue, and I’ll soon be announcing our 2015 event calendar.  Details on the new business, which I believe many of our food exhibitors (and other non-food consumer product brands) will find interesting, is also forthcoming very soon.

Our phone number has changed, so you can reach me at 971-373-8822.

– Jeff Davis, Founder & Producer

“Food Fête is a go-to event and one that allows me to meet and discuss why new products are being created all the time.”

Jeff Dryfoos, Publisher
Dessert Professional Magazine

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